Spanish Broadcasting System Chairman/CEO Raul Alarcon Jr. was named the winner of the Medallas de Cortez Award as Broadcaster of the Year. The awards for outstanding achievement in Hispanic Radio were presented March 21 at Radio Ink's Hispanic Radio Conference in San Diego. Click the headline for a complete list of 2012 Medallas de Cortez recipients.
Sen. Marco Rubio told Hispanic radio broadcasters, "I think Hispanic radio will play a critical role not just in this year's elections, but moving forward, in informing a growing number of Hispanic and Latino voters across the country about the issues and the choices before them." Rubio spoke via a prerecorded video message at Radio Ink's Hispanic Radio Conference.
The best minds in Hispanic radio are gathered in San Diego at the Hyatt Regency Mission Bay to discuss the future of the industry, how to take advantage of the explosive growth of the U.S. Hispanic population, and how to convince advertisers they must be part of this very important segment of the U.S. population. The conference began with a special message from Sen. Marco Rubio of Florida and a keynote address from Garcia Trujillo CEO Charles Garcia. Click the headline to see more pictures from the conference's opening day.
Charles P. Garcia, one of the nation's top Hispanic entrepreneurs and best-selling author of A Message from Garcia and Leadership Lessons of the White House Fellows, will keynote the Radio Ink Hispanic Radio Conference in San Diego.
A CNN contributor, Garcia encourages Hispanic leaders to take risks and follow their passions. Using motivational tools and offering valuable takeaways, he brings his energetic style and reflective wisdom to engage audiences and encourage action.
Hispanic radio's best and brightest for 2012 were announced today, as Radio Ink named the finalists for its Hispanic Radio Awards, the Medallas de Cortez. Nominees include industry leaders in station management, sales, programming, and advertising. These finalists will be judged and winners will be presented with the prestigious Medallas de Cortez medal at a ceremony during the Radio Ink Hispanic Radio Conference. Click here to see the complete list of nominees.