Adam Jacobson is the founder of Adam R. Jacobson Editorial Services, and he'll be moderating a Hispanic Radio Conference panel entitled "The Impact on Media of America's Hispanic Population Growth." This session will discuss some of the latest findings released in the U.S. Census Bureau's American Community Survey and how advertisers, media buyers, and marketing and branding professionals are digesting the details.
Angelica Balderas is the National Sales Manager for Adelante Media Group, and she will moderate a Hispanic Radio Conference panel focused on how stations can find and capture revenue in 2012. Balderas says the panel will focus on a number of ways to help uncover that money.
Are you looking for actionable, innovative ways to stimulate your station's or company's economy during these challenging times? This year's Radio Ink Hispanic Radio Conference will give you at least five solid ideas for increasing sales when Barry Fischer, COO of McGavren Guild Media, presents a panel on the "Three R's: Radio, Revenue and Recession."
Highly respected broadcaster Eduardo Caballero will serve as honorary chairman for the upcoming Hispanic Radio Conference, being held in San Diego. Radio Ink VP/GM Deborah Parenti says, "We are extremely honored and proud to have Mr. Caballero as honorary chair of the Hispanic Radio Conference. His vast experience in all areas of Hispanic broadcasting, advertising, and public service will help insure a compelling, focused and exciting agenda for the 2012 conference."
The third Radio Ink Hispanic Radio Conference will bring together leaders in the Hispanic radio community and experts in Hispanic advertising and media for a comprehensive overview of opportunities and strategies within this rapidly transforming sector. The conference will be held March 21-22 at the Hyatt Regency Mission Bay in San Diego.